Gordon Training International :: Workplace Training

Thomas Gordon

About Gordon Training International

L.E.T. - Leader Effectiveness Training

Team Member Training

Conflict Resolution Workshop

Synergistic Selling

P.E.T. - Parent Effectiveness Training; F.E.T., Family Effectiveness Training

T.E.T. - Teacher Effectiveness Training

For Leaders & Managers

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Synergistic Selling

As every successful sales professional knows, building partnerships with customers works much better than a hard sell approach. The key is knowing how to build and then maintain such relationships.

In Synergistic Selling, sales professionals and customer service representatives will learn the principles and skills that lead to open communication, cooperation and collaboration between buyer and seller.

Participants Will Learn

A proven approach for building effective partnerships with customers.
How to elicit deeper and more relevant customer needs
Powerful listening skills that enhance customer-focused selling
How to help a buyer move through the decision-making steps that are a part of every sale
How to prevent problems with customers
How to turn problems and conflicts into opportunities to build strong, profitable relationships

How Your Company Will Benefit

Increased sales as a result of better customer relationships
Sales professionals are more confident and comfortable in the sales role
Higher rate of customer retention
Increased referrals
Fewer customer complaints

What Do Participants Say?

"I can become more effective at closing deals because I now have a more effective methodology for dealing with conflict and learning more about my customer's needs and challenges."
- Rich E., Project Manager, MASS MEP

"I've taken many sales training courses over the years. Synergistic Selling is among the best, if not the best, in impacting my sales production. I'd say it has doubled my effectiveness."
- K. Stickler, President, Stickler Learning, Clearwater, FL

"Synergistic Selling teaches the skills to close more sales through a consultative approach where the salesman becomes less of a 'traditional' salesperson and more of a counselor. The program provides an understanding of the buying process and the methodology of working through that process in a systematic approach of active listening and developing 'win-win' solutions."
- R. Boyce, Executive Vice President, United Bank & Trust Tecumseh, MI

We'd like to talk to you if you are interested in learning more about Synergistic Selling for yourself or your company. Please contact workplace@gordontraining.com or phone us toll-free at (800) 628-1197 ext. 308.